![]() ![]() Trevor knew next to nothing about hunting, but he trusted the Harbertson brothers, who knew pretty much everything. The Harbertsons suggested hunters would be a good demographic to target. Hoping to market his supplements to a wider clientele, Trevor reached out to a marketing firm run by Jordan and Casey Harbertson. By 2014 he was servicing more than a thousand doctor’s offices nationwide with a wide range of supplements he’d since developed. With loans from his brothers, Trevor financed 300 bottles of his supplement and began marketing them to doctor’s offices. (Twelve years later, a robust Gary Farnes, 82, is yet to have another heart operation.) Within three days of giving him the supplement, his father started feeling the sensation coming back into his fingers and toes. In the hope that he could start a business to not only help his dad but also others, he met with a chemist to develop a supplement that would help the body distribute nitric oxide. Louis Ignarro, that extolled the virtues of nitric oxide in keeping blood vessels open. Trevor read a book, “No More Heart Disease,” by Dr. He suffered from extremely poor circulation, and the doctors told him to expect to have open heart surgery in another five years. Gary Farnes had already had one heart operation to insert three stents. While thinking about what the next time might entail, he was also focused on his father’s heart problems. Next time, he promised himself, he would start out smaller. “I didn’t consider the risks and we lost everything.” “I went in too fast,” Trevor says with 20/20 hindsight. It all circles back, as successes often do, to failure - in this case the collapse of that sure-thing cellphone franchise back in 2007. In the back of the store, in the part where they used to process the cherries, he stores pallets of food that MTN-OPS gives away with every order that it fills. In the front of the store he sells supplements that help hunters, athletes and health-conscious people lose weight, acquire more energy, more stamina and less soreness, as well as MTN-OPS-branded athletic gear and merchandise - all of it representing just the tip of the iceberg of a made-in-Utah business that services thousands of clients online and can be found in such retail stores as Scheels, Cabela’s, Bass Pro Shops and, starting next month, Walmart. Today, Trevor Farnes is CEO and co-founder of MTN-OPS, a nutrition company headquartered in a historic building in Fruit Heights, on the east bench above Kaysville, that used to process cherries. Then they made another vow: If they ever pulled themselves out of their dire straits, they would help feed others as others had helped feed them. On more than one occasion, they opened their front door to find sacks of food on the porch, dropped there by anonymous neighbors.Īs recipients of this largesse, Trevor and Jenna made a vow to each other that they would never forget what it felt like to not have enough food for the next meal. ![]() They found their way to the Bountiful food pantry, where they received discounts on groceries. Without assistance they realized they were in serious trouble. ![]() ![]() Scrambling to work whatever jobs they could find to try and save their house and satisfy their debts, putting food on the table for their young family became a constant problem. Within three months, the company was out of business. Trevor and his wife, Jenna, had just invested all their savings in a “can’t miss” franchise opportunity with a cellphone service company. Fourteen years ago, when he was all of 25, Trevor Farnes learned firsthand what it is like to have way too much month at the end of the money. ![]()
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